Web expertise · SEO · GEO

Design captures attention. Technology makes it last.

Dollen brings together strategy, content, user experience, development and visibility to build coherent sites from end to end.

One direction only

Each trade answers the same question: what must the site accomplish for the company and its public?

01 · Strategy & content

Say less. Make it clear.

An interface cannot correct a confused offer. We begin by prioritizing audiences, messages and expected actions.

  1. 01
    Positioning

    An identifiable promise

    Value proposition, evidence and differences formulated without jargon.

  2. 02
    Architecture

    A readable path

    Pages, navigation and calls for action organized according to intentions.

  3. 03
    Contents

    Useful answers

    Structured texts for readers, engines and assistants.

  4. 04
    Measure

    Observable objectives

    Events and indicators defined before starting production.

02 · UX & webdesign

A recognisable identity, not a reskinned theme.

Artistic direction is based on your brand, content and constraints. The system remains consistent from the first screen to the form.

  • 01Wireframes and Reading Priorities
  • 02Artistic direction built around identity
  • 03Grid, typography, colours and rules of use
  • 04Components and interaction states
  • 05Mobile responsibility, tablet and desktop
  • 06Useful animations and reduced movement version
  • 07Prototypes of critical routes
  • 08Visual QA before integration

03 · Development

A solid, legible and scalable base.

The technology is chosen according to the project. We focus on performance, sustainability and autonomy rather than the accumulation of tools.

03A solid, legible and scalable base.
Front-end

Quick interfaces

Responsiveness, accessibility, interactions and measured performance.

Back-end

Business features

Administration, accounts, rules and data as appropriate.

Connectors

Connected systems

API, CRM, ERP, catalogues, payments and documented automations.

Quality

Testing & QA

Functional scenarios, errors, security and compatibility verified.

04 · SEO & GEO

Findable. Be citable. Be chosen.

The SEO targets visibility in search engines. GEO helps response engines and assistants understand precisely the company, its services and its evidence.

Technical

An Explorable Site

Performance, indexing, marking and structure of internal links.

Semantics

Pages that answer

Intentions, titles, entities, questions and factual answers.

Data

An explicit context

Schematics, address, services, authors and consistent information.

Authority

Verifiable evidence

Customer cases, authentic notices, references and dated contents.

Decision guides

Expertise becomes useful when it helps to choose.

Budget, redesign, conversion, e-commerce, connectors and maintenance: our guides answer questions that come before the estimate.

Explore all guides

Direct responses

What the engines must understand.

What is Dollen?+

Dollen is an independent web agency located at 33 rue Auguste Perret, 94000 Créteil. It creates business websites, e-commerces, custom developments and connectors, and then maintains them.

Which area does the agency accompany?+

Dollen works with companies in Créteil, Val-de-Marne, Paris and all of France, on site or remotely.

How does Dollen approach GEO?+

We structure factual answers, consistent entities, structured data and verifiable evidence, without keyword stuffing or promises of automatic visibility.

A useful expertise can be seen in the result.

Tell us about the project and its constraints. We will shape the team and method around the objective.

Talking to Dollen